tag:blogger.com,1999:blog-8635057793346808793.post2583730452229286403..comments2009-07-13T00:48:17.667+05:30Comments on Its all in Mind: Cosmetic Advertisements - The current PulseAkshathttp://www.blogger.com/profile/04631797765532591155noreply@blogger.comBlogger1125tag:blogger.com,1999:blog-8635057793346808793.post-42367610713178424252008-09-04T12:13:00.000+05:302008-09-04T12:13:00.000+05:30The very basic premise of advertisement is that th...The very basic premise of advertisement is that they need to catch the attention of a person i.e "Attitude towards the brand " The 2nd objective of them is to make them recall the brand when they are planning to buy i.e "Attitude towards behavior"<BR/>Having said that studies have shown that advertisements with sexual nature tend to catch attention of people.<BR/>Considering the current trends in watching television ( zipping and zapping ) and the clutter in the television space , the advertisers are only trying to get visibility for their brands and make people remember their brands by trying to get a pulse on the very "basic Instincts" of human beings . <BR/>And if it has affected someone so much that he actully writes about it , then the advertisers have done their job well :) what say akshatAnonymoushttps://www.blogger.com/profile/13515166952025399954noreply@blogger.com